Coursework Evaluation: Q2

How does your media product represent particular social groups?  

I had an idea that the genre of the film alone would appeal to females more than it would males, primarily due to the fact that it is a romance film. Whilst I am not saying that males would not like my film, I believe it appeals to more females because the film contains a lot of emotion and is based from the point of view of a female. However, I also considered other social groups that my product may represent. I believe it represents the younger generation through the age of the actress. She is within the 16-18 age group, this can be seen by just looking at her. She is dressed as a regular teenage girl. Simple clothing consisting of a jumper, jeans and trainers. Some may assume she is working class because she is not particularly dressed up, however I wanted the effortlessness to be a result of the break-up.

I purposely chose a young actress, as opposed to an older one because I felt younger members of the audience would relate better to the plot if they felt they were of similar age to the actress. Another advantage of using a younger actress is that it widens my target audience. For example, as I have already mentioned, younger girls may relate to the film very well if they have been through a break-up. At the same time, older women would still be able to relate to the plot because they may have been through it themselves. If I had used an older actress, my film would be more relatable to older women and not younger ones.